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JOURNEYS AND PUMA
BTS 2025

Product Launch & Lifestyle Photography

THE BRIEF

Create photo content featuring Puma Speedcats with a louder-than-life vibe that would feel relevant to Back to School season.

JY - Sam Speedcats Export 08.png

THE IDEA

Turning the volume up to 11 with a high-energy, movement-filled shoot on an extreme 4mm fisheye lens, sourcing modeling and styling talent in my network and sourcing locations from my alma mater, the University of Louisville.

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Additional short-form content was also delivered.

MORE PROJECTS

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